Built for the Trades

Websites that bring real customers to your door

I grew up in the trades — HVAC, electrical, plumbing. I know your business because I've been in your boots. Now I build websites and AI lead systems that keep your phone ringing.

Let's talk about your business
94
Monthly organic clicks for a single client
24/7
AI-powered lead capture while you sleep
$15K+
Average job value driven by one site
What I Build

Everything your business needs to get found and get booked

Custom Websites

Professionally designed sites that look like a $5K agency build. Fast, mobile-first, optimized for search. Your business deserves better than a template.

AI Lead Capture

A smart chatbot on your site that answers customer questions, captures contact info, and books appointments — 24 hours a day, 7 days a week.

Search & Lead Gen

Get found when people search for your services. Google optimization, local search ads, and a system that delivers qualified leads on repeat.

25 years of design. A lifetime in the trades.

I was rebuilding HVAC compressors at 14 and turning wrenches as a grease monkey at 16. I've flipped two homes and I know my way around electrical, plumbing, and ductwork. The trades aren't something I Googled — they're where I come from.

I also happen to be an award-winning designer. I've spent 25 years building websites and campaigns for brands like Ford, Dell, Wendy's, Sprint, Kellogg's, Sherwin-Williams, and Intel. I won a Webby Award for Dell. I created Wendy's social media presence. I've worked at agencies like Willoughby Design, Barkley, and VML — some of the best in the business.

Now I take everything I learned building for Fortune 500 companies and put it to work for trade businesses. You get big-brand quality at a price that makes sense — from someone who actually understands what you do.

25
Years in design & development
Webby
Award-winning work
Ford
Dell, Wendy's, Sprint, Intel
Trades
HVAC, electrical, plumbing background

Real businesses, real numbers

Well drilling equipment
Well Drilling — Kansas City

Yoakum Well Drilling

Built a professional website with an AI-powered "Water Bot" that handles customer questions and scheduling around the clock. The site now generates consistent organic traffic and the business has more work than they can handle.

94
Monthly clicks from Google
$15K
Average job value
5.0
Google rating
24/7
AI lead capture
Barbershop interior
Barbershop — Kansas City

Maggie's Barbershop

Designed a brand-forward website with integrated booking when Maggie went out on her own. The site drove so many new clients that she had to turn people away — the best problem a new business can have.

Overflow
Had to turn clients away
Direct
Square booking integration
18 yrs
Master barber experience
New
Independent launch
How It Works

From first call to customers knocking

01

Discovery

We talk about your business, your customers, and where your leads come from today. I study your market and your competitors.

02

Design & Build

I design and build your site from scratch. No templates, no drag-and-drop builders. Professional, fast, built to convert visitors into customers.

03

AI Lead Capture

I set up an intelligent chatbot trained on your business that answers questions and captures leads 24/7. It works while you work — and while you sleep.

04

Launch & Grow

Your site goes live, optimized for Google. I monitor your traffic, refine what's working, and make sure leads keep flowing.

Ready to get more customers?

Tell me about your business and I'll show you exactly what I'd build — no cost, no commitment.

derek@derekcolling.com